Tuesday 10 April 2012

Tutorial on How to Optimize Facebook Timeline- Visually

According to the new Facebook Timeline, there are 5 areas where you can visually optimize the timeline for a better visual effect. They are as follows:

1. Cover photo
2. Profile picture
3. Custom tab images
4. Highlighting posts
5. Milestones

Here are the sizes along with the sample:

Cover Photo: 851*315 px
Profile Picture: 125*125px
Custome Tab images: 111*74px


1. Now lets start with the Cover Photo 



What you should do?

  • Use a unique image that represents your page
  • Be creative and Experiment a lot of things
  • Use the cover photo to bring a strong visual impact to your page by extending your brand with lifestyle imagery, product images or a description of your services.
What you should not do?

§  No promotions, coupons or advertisements
§  It shouldn’t be primarily text-based or infringe on anyone else’s copyright
§  No price or purchase information, such as “40% off” or “Download it at our website”
§  No contact information, such as web address, email, mailing address or other information intended for your page’s About section
§  No references to user interface elements, such as Like or Share, or any other Facebook site features
§  No calls to action, such as “Get it now” or “Tell your friends”


2. Lets talk about 'The Profile Picture'

Although the profile picture is displayed at 125 x 125 pixels, Facebook requires that the image you upload be 180 x 180 pixels, which it then resizes. And, of course, make sure your profile picture graphic is a square.

3: Custom Tab Images

This is a new initiative from the FB wherein the tabs has been moved from left and is place on the top just below the cover pic.

What is changed here?

(i)The old 16*16 pixel icons in the tab has been replaced by 111*74
(ii) Maximum of 4 tabs can be displayed prominently including the 'Photo tab'
(iii) Name of the tab will be below the respective tab
(iv) The Photo tab cannot be replaced, it is fixed. You can play with the other 3 tabs
(v) If you use lesser tabs, say only 2 tabs then the Info tab occupies the remainign area
(vi) You can create your own graphics for any custom tab images EXCEPT Facebook’s own apps (Photos, Notes, Events, Videos, Links).

4. Highlighting

You can use the Highlight' feature to create Visual differentiation. When you highlight a page status, it then occupies two columns in your Timeline.

5. Milestones (843 x 403)

Brands can create Milestones—incorporating pictures and text—for various significant events in their histories. Milestones can be used to visually organize the content and keep users on the Page with great archival photos.


6. Images


Maximize the images you post regularly - they will display as 404 x 404 pixels.

No comments:

Post a Comment